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Sony is bringing together technology from across the company for the launch of its premium smartphone, the Xperia XZ, as it looks to remind consumers how innovative the company is. The XZ phone will feature a Bravia screen with 4K technology, while the team that developed its Cyber Shot digital cameras delivered the super slow motion capture. Speaking to Marketing Week at Mobile World Congress, head of UK marketing Will Klug says: “We focus on making sure we...

Nokia undoubtedly scored the PR coup of Mobile World Congress this year when it unveiled a comeback for the beloved 3310. HMD Global, which owns the rights to the Nokia brand in mobile phones, revealed the much-rumoured device on Sunday (26 February). It marks the first time a phone has been released under the Nokia brand since 2015 and was met with a wave of publicity and excitement from both the press and consumers. But Nokia’s chief marketer...